Chobani Rebrand

Chobani is known for its specialization in strained yogurt, they make efforts to make all of their products organic which gives them an atmosphere where they care about an individual's wellbeing. Having an addition of products that focus on wellness that doesn’t consist of consuming food would be a great addition to their branding as it will further contribute to consumers feeling a sense of compassion rather than just a form of profit to the company.